Denim is fabric full of history and there are some great stories around the brands, styles and weavers of the cloth to feed the obsession.ĭanny mostly holds mens styles, and I treated eldest and middle sons to a Flat Head shirt each for Christmas, they loved them. I loved Danny’s passion for his subject, there’s nothing like a denim geek to make you smile. I still remember my mum giving me a hard time about turning the avocado bath suite a murky indigo after soaking and shrinking in my Wranglers. Yep, those stiff-as-a-board Levis, Lee and Wranglers we used to buy back in the 70s are now back in fashion, well the fabric is anyway. Those of you who remember buying jeans when you had to sit in a bath to get the shrink to fit feel will know what Danny’ s talking about. Why would I sell damaged goods? Fake fades? No thanks!” Raw denim, however, will break in with time moulding to your body shape with creases and fades forming that are totally natural. We only do raw denim. “Raw denim is also referred to as dry or unwashed and has not been through any washing or distressing processes.Those processes take the life out of the fabric before they are even worn. What’s raw denim, you say? Well, we like to keep you on top of all important trends here at TWR, so here’s Danny, In fact, the collection of brands features mostly raw and rare denim, which is currently hot in terms of trend. Since you normally have to hike over to East London to find a cool denim store I was thrilled to find something on my doorstep. While we were doing our Christmas pop up with Grenson’s, the lovely James and Florence, from Petalon Flowers introduced me to Danny Hodgson of Rivet and Hide, a small workshop selling specialist denim ranges in Fulham. You only need to spend a couple of minutes examining what’s on offer at Rivet & Hide to realise this might be the country’s finest collections of rare selvedge denim products and luxury leather items.īuyers stay loyal to an ethos of choosing small-batch, artisanal goods made with care and attention to detail, with brands like Double Helix, Real Japan Blues, and Samurai reflecting the overall style.*Update! Danny now has a shop! At 5 Windmill Street, Fitzrovia, London* Which brings us neatly to the retail therapy side of things. The definition of slow fashion, these are clothes that genuinely match the people wearing them, shoppers leaving satisfied by the exceptional, personal service, with staff really focused on giving visitors a typically warm and friendly Manchester welcome while sharing in-depth knowledge in an approachable and passionate way. And by that we mean selling exceptionally well made, wonderfully original, utterly timeless pieces, all of which are guaranteed to age well and evolve over time, with many brands choosing this store as their exclusive UK retailer. Slowing growing to fill two brick and mortar stores, the other being in London, wherever that is, while the expansion is notable in terms of visibility and presence, the original focus hasn’t changed one jot. Ten tears ago, this was an appointment-only mens clothing service specialising in - although not limited to - contemporary Japanese interpretations of classic Americana threads, catering to a clued up customer base that wants nothing more than individuality in a fashion world dominated by identikit designs. The Rivet & Hide story is one of genuine entrepreneurship, vision, and ambition.
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